Levi's

In 1873 the world’s first blue jeans were created and patented by Levi Strauss & Co. Although that patent has long been expired, Levi’s commitment to both innovation and creating quality denim continue to this day. With pride in their heritage, they promote their company values- responding to the needs of customers and employees, creating original products and practices that continue to break traditional molds, and taking actions involved in social responsibility. For over 50 years, the Levi Strauss Foundation has promoted workers rights and supported the fight against HIV/AIDS. They believe that the generations that have worn their jeans have created the Levi’s name as a symbol of freedom and self-expression in the face of adversity and social change. Take a stand in Levi’s, look great, and be proud.

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